{"id":5145,"date":"2021-01-18T15:37:00","date_gmt":"2021-01-18T15:37:00","guid":{"rendered":"https:\/\/jurgarportfolio.com\/?p=5145"},"modified":"2025-02-14T16:38:52","modified_gmt":"2025-02-14T16:38:52","slug":"cowi-ingenord-kampanija","status":"publish","type":"post","link":"https:\/\/jurgarportfolio.com\/en\/cowi-ingenord-kampanija\/","title":{"rendered":"COWI Ingenord campaign"},"content":{"rendered":"
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<\/path><\/svg><\/span>Client:<\/strong> COWI <\/span><\/p>\n\n\n\n

<\/path><\/svg><\/span>Tools:<\/strong> Photoshop, Dreamweaver<\/span><\/p>\n\n<\/div><\/div>\n\n

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Ingenord \u2013 a word combining the Danish and Norwegian words for \"engineer\" and \"nerd.\" This campaign was launched when COWI had to reach out and recruit engineering specialists within a wide range of disciplines while building a sense of community and pride among its employees.
The Graphic Design Centre team developed the campaign concept with a full visual identity, including a clothing collection, campaign website, videos, digital banners, press publications, internal and external competitions, and advertising articles. I contributed to the creation of posters, advertising layouts, videos, and static and HTML banners for social media and websites.<\/p>\n\n\n\n

Created while working at the COWI Graphic Design Center and in accordance with the then-current COWI corporate visual identity requirements. Idea \u2013 Ragnhild Heggem Fagerheim, visual concept \u2013 Au\u0161ra \u0160ima\u0161i\u016bt\u0117 <\/p>\n\n<\/div><\/div>\n<\/div>\n\n\n

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